What is an Algorithm

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Of the cases where we help the customer with Google algorithms, Bruun & Stegade can be mentioned, where we help them get high rankings for keywords such as " white shirt ". Google's algorithm YouTube video - definition and example for beginners Google Ads is Google's advertising platform for companies. In short, the platform works by the fact that when you make a search, the underlying algorithm will select the ads that are most relevant to you.

Those ads will then be ranked higher so that they WhatsApp Number List appear more visible on the screen. Google's algorithm is tasked with finding the most relevant advertisers. It is not publicly available, but there is no doubt that it explores many different parameters when the goal is to target ads specifically to you. Among other things, it explores parameters such as: Your search history Your geographic location Advertisers' bidding The quality result Google's algorithm places companies' ads on an Ad Rank, including yours and your competitors'. In other words, the ads are ranked. The ranking takes place in real time, and it is calculated based on, among other things, the quality of the keyword in the ad and bid prices for the keyword from advertisers.



It is about achieving a higher ranking with your ads than the competitors, when the desire is to create more visibility for the user. In the end, it will usually lead to greater awareness, better knowledge of your company's services and more conversions. You can improve your chances by influencing the Ad Rank of your ads. There are several factors you can pay attention to in this context, including your maximum payment per click, and your Quality Score from 1 to 10, which is Google's assessment of the quality of the ad.